South Central, Birmingham
South Central is a striking residential development located in the heart of Birmingham, occupying a prominent position at the corner of Bristol Street and Essex Street. The tower rises 30 storeys above the city and delivers 154 contemporary apartments, offering a selection of one, two and three-bedroom homes designed for modern urban living.
About the development
Drawing inspiration from Birmingham’s rich architectural heritage, the building showcases an elegant terracotta-clad exterior and a distinctive angled corner design, creating a landmark presence within the city’s rapidly transforming skyline.
Residents enjoy an impressive range of on-site amenities designed to enhance everyday living, including a weekday concierge service, 24-hour weekend security, a fully equipped residents’ gym, an exclusive residents’ lounge and a roof terrace offering space to relax and unwind above the city.
Benefiting from an exceptional central location, South Central places many of Birmingham’s key destinations within easy reach. New Street Station, the Bullring shopping district and the University of Birmingham are all conveniently accessible, making the development an ideal choice for professionals, students and city residents alike.
Occupying the prestigious 29th floor are four exclusive penthouse apartments, each offered fully furnished to an exceptional standard. These residences will be available to let exclusively through Virelle Group from Summer 2026, presenting a rare opportunity to enjoy elevated city living with panoramic views across Birmingham.
About the development
• Impressive 30-storey tower comprising 154 contemporary one, two and three-bedroom apartments.
• Iconic design featuring a unique angled corner, creating a standout presence on the city skyline.
• Weekday concierge service providing added convenience and resident support.
• Exclusive residents’ amenities including a fully equipped gym and stylish residents’ lounge.
• Landscaped roof terrace offering elevated outdoor space with city views.
• Prime location within easy reach of New Street Station, the Bullring and the University of Birmingham.
• Four fully furnished penthouse apartments on the 29th floor, available to let exclusively through Virelle Group from Summer 2026.
Video tour
What's nearby?
Birmingham New Street
5 mins by foot
Birmingham Airport
22 mins by car
Jewellery Quarter
20 mins by foot
City Centre
7 mins by foot
Area map